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PELMENI ×
ST VALENTINE’S DAY
PERSONAL PROJECT · CONCEPT, ART DIRECTION, EXECUTION
A Valentine’s piece made for my own feed. In the kitchen I grew up in, love was served. My grandmother made pelmeni whenever she wanted to show how much she cared, and the campaign takes that literally: a jar of heart-shaped pelmeni, packaged and sold as the perfect gift.
Concept, art direction, prompt engineering, layout, all mine.